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PUBLICATIONS
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ADDRESS
|
PHONE
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DESCRIPTION
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| The
Complete Work-At-Home Companion. Herman Holtz. |
(Ballentine
Publications, 1994) 2nd ed. 175 5th Ave. New York, NY 10010
|
(800)
221-7945
|
This
is a general resource guide to all aspects of running a business
at home. |
| Finding
Your Niche...Marketing Your Professional Service. Bart Bradsky
and Janet Gels. |
Community
Resource Institute PO Box 7880 Berkeley, CA 94709 |
(800)
345-OO96
|
This
book emphasizes creative ways to find a market for unique or
start-up business services. |
| Getting
Business to Come to You. Paul and Sarah Edwards, and Laura
Clampitt Douglas. |
Jeremy
P. Tarchef, Inc. 5858 Wilshire Blvd., Suite 200 Los Angeles,
CA 90036 |
(800)
847-5515
|
A
guide to promoting a small business, with emphasis on net-working,
getting referrals, public relations, and advertising. |
| The
Home Office and Small Busi-ness Answer Book. Janet Afford.
|
Henry
Holt 115W. 18th Street New York, NY 10011 |
(800)
488-5233
|
In
a question and answer format, this is a very accessible guide
to starting up, equipping, and mar-keting a small business.
|
| Homemade
Money. Barbara Brabec. |
Betterway
Books 1507 Dana Ave. Cincinnati, OH 45207 |
(800)
289-0963
|
A
general guide to starting and maintaining a home business. |
| Marketing
on a Shoestring. Jeff Davidson. |
John
Wiley and Sons 605 3rd Ave. New York, NY 10158-0012 |
(800)
225-5945
|
This
book specializes in advising sales strategies for small busi-nesses
that have very little money to spend on marketing, including
advice on creating effective ads, graphics, business cards,
and directory listings |
| How
to Open and Operate a Home-Based Secretarial Services Business.
Jan Melnik. |
Globe
Pequot Press PO Box 833 Old Saybrook, CT 06475 |
(800)
243-0496
|
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| Marketing
Strategies for Small Businesses: Practical Marketing Techniques
and Tactics. Richard F. Gerson. |
Crisp
Publications 1200 Hamilton Court Menlo Park, CA 94025 |
(800)
442-7477
|
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| The
Office Equipment Advisor. John Derrick. |
What
to Buy for Businesses, Inc. PO Box 22857 Santa Barbara, CA 93121
|
(800)
345-0096
|
A
comprehensive guide to a variety of office equipment, evalu-ated
for reliability, value, service, and where and how to buy. |
| Small-Time
Operator: How To Start Your Own Small Business, Keep Your Books,
Pay Your Taxes, and Stay Out of Trouble. Bernard Korearaft.
|
Bell
Springs Publishing PO Box 640 Bell Springs Rd, Laytonville,
CA 95454 |
(707)
984-6746
|
Published
by a CPA, this is a de-tailed and informative guide to all financial
aspects of running a small business, including billing, bookkeeping
and taxes. |
| Making
Money with your Electronic Shorthand Machine. Kathryn Dittmeier.
|
Steno
Solutions PO Box 129 Eastport, NY 11941-0129 |
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Probably
the best book for learning about alternative careers using a
steno machine. |
